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If you're having trouble loading the videos on this page please try pounding that 'watch on YouTube' link. Music studios are protective of their artist (as they should be) so sometimes and in some locations, we may get shut down temporarily from time-to-time.

"Would I rather look back and wonder
or know that I actually tried?"

Cody is an artist with a very particular vision. This can be an amazing asset when pitching frames for animated loops.

On the other hand, it can be terrifying when you tell him you have a cool idea that would push him way out of his comfort zone.

I've gotten to do both.

When Cody came to us looking for a video for his new single What If, we weren't sure we could help.
We had ideas, oh we had plenty! 

But animation is expensive.

And his song was over four minutes long.

But there was something in the email that kept haunting me "classic Hollywood".

I don't know why people never think of animation in that phrase (well I do, but I don't think I'm allowed to say 'they lack imagination and wonder' on my public site) but we immediately thought we should look to some hybrid classics, like Mary Poppins! 

In the initial pitch there were moving set walls and a flying car

and

and

and

and then.

We found out we had to shoot it in a day.

We condensed the idea down to a set, and an LED wall, and the result...well I'm pretty proud of it myself.

In our series with anime Cody Fry, we worked to provide some fan service to the TikTok audience.
Cody's fan's loved dubbing his music to anime supercuts (who doesn't).

Cody, being an artist who really genuinely loves his fans, wanted to gift them his own version.

What followed was myself and my team trying to create one video that fully appealed to the calm and whimsical
nature of Mr Fry (I hear a symphony).

And one (Elanor Rigby) that felt like our high school emo selves could toss it on in the background while rewatching
the opening cinematic to Kingdom Hearts (Na-nananana).

What If music video:

Client: Cody Fry

Studio: IV Studio

Director: Nayt Cochran

Director of Photography: Evan Bourcier

Producer: Rachel Loven

Creative consultant: Zac Dixon

Light/Grip: Andy Miller

Hair and Makeup: Ana Witham

Art Director: Kelly Nakamura, Michael Cribbs

Illustration: Kelly Nakamura, Michael Cribbs

Animation: Lenon , Nayt Cochran

Set construction and design: Nayt Cochran, Rachel Loven, Max Anderson, Tyler Thompson, Foster Loven, Jourdan Lees

Music: Cody Fry

Anime Cody Videos:

Client: Cody Fry

Studio: IV Studio

Creative Director: Nayt Cochran

Producer: Rachel Loven

Art Director: Michael Cribbs

Illustration: Kelly Nakamura, Michael Cribbs

Animation: Michael Cribbs, Nayt Cochran

Music: Cody Fry